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Made in

English
Last updated at

Sun, 04-Oct-2026
Level
Intermediate
Total lessons

7
Total duration

02:08:16 Hours
Number of reviews

0
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0
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Short description
Trace. Prospect. Convert. Grow: Turning Personal, Corporate and High-Net-Worth Account Holders Into Trade Finance Customers, trains personal banking officers, corporate banking officers, relationship managers and trade sales officers to do four things in sequence: trace the signals of international trade activity inside the personal and corporate accounts they already manage; prospect those account holders using an internal, relationship-based approach rather than cold outreach; convert the interest into a signed-up trade finance customer; and then maintain and grow that relationship so it compounds in value over time.
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